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Meta Conversion API

Meta Conversion API for better ad results

Send purchases, leads and other events from your WhatsApp chats back to Meta, so your Facebook and Instagram ads optimise for real results.

  • Free setup
  • Live in about an hour
  • Official Meta API
Meta Events Manager · AiZapy
ConnectionActive
Events sent today1,284
LeadSending
PurchaseSending
Match qualityGood
Purchase event sentOrder #2041 · ₹2,248
Server-sideevents, no browser needed
Lead to saleevents you choose
Betterad optimisation signal
See it in action

How events flow back to Meta

When a chat turns into a lead or a sale, AiZapy sends that event to Meta so your ads learn who really buys.

Ad clickCustomer opens chat
ConversationChatbot and agents
Stage or tagLead, visit, purchase
AiZapyMaps events, hashes data
Meta Events ManagerLead and Purchase events
Smarter adsBetter optimisation
Better audiencesMore people like your buyers
Features

Everything in Meta Conversion API

Send WhatsApp sales back to Meta.

Server-side events

Send events directly from AiZapy to Meta.

Lead and purchase events

Report qualified leads and sales from chats.

Smarter ads

Help Meta find more people like your buyers.

Event rules

Choose which tag or stage sends which event.

Privacy-safe

Customer data is hashed before it is sent.

Event log

See what was sent and when.

How it works

Up and running in three steps

  1. 01Connect your pixel

    Link your Meta dataset to AiZapy.

  2. 02Map events

    Choose which actions count as a lead or a sale.

  3. 03Optimise ads

    Meta learns from real WhatsApp results.

FAQ

Meta Conversion API questions

Quick answers, or talk to our team on WhatsApp.

What is the Meta Conversion API?

It lets you send events like leads and purchases from your server straight to Meta, so ads can optimise for them.

Do I need a developer?

No. Our team helps you connect it.

Which events can I send?

Common events like Lead, Contact, Schedule and Purchase, based on rules you choose.

Is customer data safe?

Personal data is hashed before it is sent, as Meta requires.

Get started

Ready to grow on WhatsApp?

Book a free 30-minute demo. We build a sample flow around your leads and show your exact monthly cost.